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	1.	Contemporary advertising / William F. Arens. by Arens, William F Series: McGraw-Hill/Irwin series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, �2002 Online resources: A related resource is available on the Internet. Availability: Items available for loan: UCC Main Library (2)Call number: HF5821.Ar3, ... Place hold Save to lists Add to cart (remove)
	2.	Crafting and executing strategy : the quest for competitive advantage : concepts and cases. by Thompson, Arthur A, 1940- [author.] Peteraf, Margaret Ann [author.] Gamble, John (John E.) [author.] Strickland, A. J. (Alonzo J.) [author.] Edition: Eighteenth edition, global edition / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Irwin, [2012]Copyright date: �2012 Availability: Items available for loan: UCC Main Library (2)Call number: HD30.28.C84, ... Place hold Save to lists Add to cart (remove)
	3.	Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, the University of Alabama, Margaret A. Peteraf, Dartmouth College, John E. Gamble, University of South Alabama, A.J. Strickland III, the University of Alabama, Alex Janes, the University of Exeter, Ciara Sutton, Stockholm School of Economics. by Thompson, Arthur A, 1940- [author.] Peteraf, Margaret Ann [author.] Gamble, John (John E.) [author.] Strickland, A. J. (Alonzo J.) [author.] Janes, Alex (Marketing consultant) [author.] Sutton, Ciara [author.] Edition: European edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : McGraw-Hill, 2013 Availability: Items available for loan: UCC Main Library (1)Call number: HD30.28.C84. Place hold Save to lists Add to cart (remove)
	4.	Crafting and executing strategy : [the quest for competitive advantage] : concepts and readings / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III. by Thompson, Arthur A, 1940- [author.] Peteraf, Margaret Ann [author.] Gamble, John (John E.) [author.] Strickland, A. J. (Alonzo J.) [author.] Edition: Twentieth edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Education, [2016] Online resources: Click here to access online Availability: Items available for loan: UCC Main Library (1)Call number: HD30.28. Place hold Save to lists Add to cart (remove)

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